Effective CRM
RSSTwitterFacebookLinkedInGoogle+
  • Home
Share →
Tweet Buffer
Currently viewing the category: "Customer Loyalty"

Customer Experience–Can it be Directed from the Social Media Side (Silo) of the Business?

On January 14, 2011 By Mike Boysen

No more than it can be completely directed by a marketing or PR professional. So, who should be the Director of Customer Experience?  Let’s start off by examining what makes up customer experience, then it will be easy to see what skills are going to be required.

The warm and fuzzy feeling that [...]
Continue Reading

My Painful Journey from CRM to Social CRM

On August 21, 2010 By Mike Boysen

I was dragged kicking and screaming into the Social CRM fray – so, I apologize for the crudeness of this post, but I just have to let it flow.

A number of years ago, I began a personal journey to discover where the real value of CRM was hiding. I was tired of installing software [...]

Continue Reading

P90X – Proof That You Must Be 100% Customer-Centric To Keep Advocates

On May 31, 2010 By Mike Boysen

[widget id="ad_unit-3"]ad_unit-3[/widget]Today I finally got off my fat butt and decided to formulate my plan to get back into shape. I’ve been fit most of my life and I’ve always done something to stay that way. I’m in my late 40’s now, and it’s far easier to take time off and much harder to climb [...]

Continue Reading

Since Customers Always Lie, Maybe You Need To Look For Answers Somewhere Else

On May 12, 2010 By Mike Boysen

[widget id="ad_unit-3"]ad_unit-3[/widget]Or maybe it’s Prospects always lie. Either way, I’m using it make a point. If you call all you customers and ask them if they will ever buy from you again, most of them will probably say yes, just to get you off the phone. Projecting what you feel will happen, is also a [...]

Continue Reading
  • Contributors

    • Anthony Nemelka RSS feed (2)
    • Esteban Kolsky RSS feed (103)
    • Graham Hill RSS feed (7)
    • Kate Leggett RSS feed (30)
    • Mark Tamis RSS feed (25)
    • Michael Krigsman
    • Mike Boysen RSS feed (68)
    • Mitch Lieberman RSS feed (53)
    • Prem Kumar Aparanji RSS feed (74)
    • Wim Rampen RSS feed (26)
  • Recent Posts

    • Products Come and Go – Customers Will Always Have Needs
    • Trends in the CRM Software Market 2012
    • Forrester’s Top 15 Trends for Customer Service in 2012
    • Lithium Closes Round D of Funding – First Take
    • A Healthy Diet of Email
  • Categories

Avatars by Sterling Adventures
PageLines by PageLines