Prem Kumar Aparanji

Rethinking “Social” in 2012

On December 18, 2011 By Prem Kumar Aparanji

Source: Spiegel.deI am passionate. Passionate in all things that allow us all, the humanity, to make the world a better place. But since that's kind of a tall order and a huge field to work in, I chose Customer Relationship Management back in 2000...

What is the Social CRM interface of the future?

On November 22, 2011 By Prem Kumar Aparanji

I am following the #scrm11 hashtag on Twitter to be informed about the Social CRM event in Paris, France and then I see this tweet (being reported from the event, not the person's question, I presume):It seemed to me from the tweets (please correct me ...

Is the identity of the Social Customer at risk?

On October 30, 2011 By Prem Kumar Aparanji

Assange vs ZuckerbergPaul Greenberg posited well over two years ago (and more than those many years in the making) that the social customer had taken control over the conversation and that the businesses needed to respond to that. Businesses did r...

Social CRM: Hiring the right definition

On September 3, 2011 By Prem Kumar Aparanji

There is a huge discussion going on over at thebrandbuilder blog & on twitter too over the definition of social CRM, especially the Paul Greenberg version as adapted by Esteban Kolsky. There is a nice effort at wordsmithing the definition and this ...

Free online courses from Stanford useful for Social Analytics

On September 1, 2011 By Prem Kumar Aparanji

AI Class by StanfordNatural Language Processing and Machine Learning form a crucial aspect of Social Analytics and is the kernel in many a 'social media listening' solution. And not just in social media marketing, it is emerging as a key skillset of de...

Adoption of social tools for collaboration requires sharing

On August 28, 2011 By Prem Kumar Aparanji

"Sharing" by ryancr, on FlickrI have been busy the past three to four months shifting my base and settling in the suburb of Bangalore (technically a different state altogether) and this has taken a toll on my work as well as my social media engagement....

Quick review on Google+

On June 30, 2011 By Prem Kumar Aparanji

Well, since everybody & their dog friend seems to be getting onto Google+ today ... and since in spite of the heavy supply of accounts there seems to be an even greater demand as evidenced by people selling invites to Google+ on ebay ... may b...

Listening vs Hearing: Its not mere semantics

On May 8, 2011 By Prem Kumar Aparanji

Hope the deck is self explanatory. It contains only a few very simple aspects I wanted to highlight, the nuances are far more varied.Listening vs HearingView more presentations from Prem Kumar Aparanji.P.S.: Please forgive me for the title of slide 4. ...

Coordination, cooperation or collaboration?

On May 7, 2011 By Prem Kumar Aparanji

The nuances between coordination, cooperation & collaboration is more than mere semantics for me. Mitch Lieberman presented at the Social CRM 2011 event in London yesterday about cooperation & collaboration across various business silos in...

Social Actors

On April 15, 2011 By Prem Kumar Aparanji

Source: Affective DesignTheres a flurry of social this & social that in the IT market space and marketing machines are running over speed. So much so that Geoffrey Moore & Stowe Boyd too debate on what to call the term Social Business Systems -...

Rethinking “Social” in 2012

What is the Social CRM interface of the future?

Adoption of social tools for collaboration requires sharing

Coordination, cooperation or collaboration?

Social Actors

Contributors

Recent Posts

Categories